HTML5 Drift Racing Game For A Grocery Chain
3 min read
We recently developed a promo game for grocery chain in North America.
Video
Here’s a demo video of the game.
Objectives
The objectives of this campaign are to:
- Utilize drift racing gameplay
- Reskin the game to feature the grocery chain’s brand
Details of the Reskin
We developed the drift racing game using our Game Reskin service.
Original Game: Drift Boss
Reskinned game:
A brief summary of the game modifications:
- Include the client’s brand logo at the start and end of the game
- New game title
- Added the client’s logo to the game’s title screen
- Replaced the generic car with a racecar with the client’s brand logos
- Changed the overall game color scheme to fit the brand
Other Benefits and Advantages
- Fast turnaround time: 2 weeks versus building a game from scratch, which takes 2-3 months
- Reduced cost: client saved up to 70% versus developing from scratch
- Game analytics: we provided a CMS for our client to track and export leads
Gameplay
In this drift racing game, the player drives a race car on a track. The objective is to drift as skillfully without hitting any obstacles or driving off the edge of the track.
The game ends when the race car goes off the edge of the track or collides with an obstacle. Scoring is based on the distance traveled.
Final Thoughts
We build games for retail brands. Contact us here.
Game Reskin - The Basics
Building games from scratch is now a thing of the past. Reduce your campaign risk, keep your costs low while leveraging existing designs that folks are already familiar with.
