HTML5 Game For A Snack Brand

1 min read

HTML5 Game For A Snack Brand

If you’re an agency representing a snack brand, this case study is for you.

We recently worked on project for a renowned snack brand in Europe.

Objectives

The objectives of this campaign are to

  • create a compelling brand experience for the snack product (chips)
  • get users to submit their details via the leadgen form
  • give out prizes to winners

Game Reskinning Details

  • Original Game: Flick Rugby
  • Added the snack brand logo.
  • Rethemed the entire game into a realistic rugby stadium.
  • Added a leaderboard where players compete for the highest score. Top 10 scores are visible to everyone.
  • Created and maintained a microsite (landing page). The microsite is the entry point for the game.

Promotion

The microsite URL was promoted via the client’s EDM and Social Media accounts. Prizes are given out to winners based on the Top 10 rankings.

Closing Thoughts

To learn more about using microsite to run competitions like the above, contact us here.



Lead Generation Marketing Brands Social Media Food

About our case studies

MarketJS Case Studies presents a unique opportunity to learn how HTML5 interactive applications can make a difference in organizations. Through our work with multiple companies, we've managed to document our journey and share it with the public. Whether you're casual reader interested in HTML5, or a serious client looking for HTML5 to add massive value to your organization, this is the perfect place to start.



About MarketJS

MarketJS offers a variety of products and services:

  1. We operate a B2B Marketplace for other companies and brands to license high quality games.
  2. We help companies reskin existing games from our portfolio.
  3. We operate game feed for clients.
  4. We partner with high traffic channels to engage and monetize their users.
  5. We design and develop custom games for brands.
  6. We develop game solutions for taxis, airlines, hospitals, schools and more.
  7. We build playable ads for app and gaming companies.


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