HTML5 Games For A Pet Healthcare Trade Show
4 min read
We built a 3-Card Monte game for a trade show on pet healthcare products.
Game Experience
Objectives
The objectives were:
- Develop the game for client’s device during the pet trade show
- Modify game duration to fit into visitors’ time
- Rebrand the game to feature pet healthcare products
Game Customization for Trade Show Event
Original Game: 3 Card Monte
New Game: Boxes and Cats
Original Game
- Tutorial available
- Casino table theme
- Endless classic 3-card monte
- The player only has 1 life before game over
- Shuffling speed increases with the game
- Large card models with the Ace of Spades as the hidden object
- 100 points for every correct guess
Changes Made
- Removed tutorial, not needed in trade show setup
- Replaced theme to a pet-friendly motif
- Shortened game duration to 3 rounds
- Added predetermined shuffling speed per round: slow, normal, and fast
- Replaced cards with small carton boxes
- Set the cat in the box as hidden object
- Modified scoring based on correct number of guesses, 1 point per correct guess
Trade Show Deployment
The HTML5 game ran offline on an iPad with a 12.9-inch browser. It operated as a mini-rewards game. The prizes are organized as such:
- All 3 correct guesses = high value freebies and discount coupons
- Wrong guesses = smaller value prizes
The game had registration features for lead generation.
Gameplay
The game is simple enough for players to have a high chance of winning.
- The game starts with 3 opened boxes and 1 cat
- The cat hides in the middle box
- Boxes are shuffled based on round speed difficulty
- Player clicks a box to guess which box contains the cat
- The cat gets out from the correct box
- The player earns 1 point for every correct guess
- The game goes to the next round
- The game ends after round 3 with a score display
Player Journey
During the trade show event:
- Visitor passes by the pet healthcare booth
- Booth personnel invites the visitor to the mini-rewards game
- Visitors register at the booth
- Visitor plays the game on the onsite iPad
- Score is recorded at the end of the game
- Booth personnel awards the appropriate prize
Screenshots
Samples of the game in action:
Closing Thoughts
To learn more about games for trade show events, contact us here.
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